A&R Worldwide assisted The Chevin, their label and management team network with essential opportunities early in their career path by getting them in front of many industry decision makers and music executives. The Leeds, England four-piece international buzz act signed multiple label deals including Sony Music for Germany, Switzerland, Austria (G/S/A) and Just Music in South Africa, as well as being in the midst of finalizing an Australasian deal, all with support from A&R Worldwide. Founder & President, A&R Worldwide, Sat Bisla worked alongside manager Pete Galli and U.K. Indie label powerhouse So Recordings' Managing Director Reynold D'Silva and Label Manager Adam Greenup to secure The Chevin's song "Champion" on the FIFA 13 soundtrack with the help from Worldwide Executive, Music and Music Marketing for Electronic Arts, Steve Schnur and his team in addition to other deals throughout Europe.
Manager Pete Galli stated "Every great artist I've worked with has had multiple cultural momtnes that have been game changes for their career. But, before these cultural moments, they have had an industry moment. For our new artist The Chevin, this moment happened at this year's MUSEXPO in Los Angeles, which was organized by A&R Worldwide." Adam Greenup, Head of So Label Recordings said, "The old adage of 'let the music do the talking' really came true with The Chevin in Los Angeles. They nailed the set and the place went wild! It helped that the audience at MUSEXPO was made up of the music industry's most influential people – we have been fielding calls and enquiries about the band ever since and had some great results with more big news to be announced shortly. When you have a band that can go and deliver live then there is no better entry point to the industry than MUSEXPO or music champion as A&R Worldwide."
Sat Bisla added, "When I first was introduced to The Chevin by Simon Williams at Fierce Panda early last year, I knew they were special. So Recordings and Pete Galli have done an amazing job in guiding and supporting the band and developing their debut album, Borderland, which is quite simply a 'masterpiece'! I'm proud that A&R Worldwide has had the privilege of providing key development and support for artists such as Coldplay, Keane, Muse and The Temper Trap at pivotal moments in their early careers [pre–signing in the U.S. and/or worldwide along with their management teams] and I'm proud that we've been able to play a key part in the key early development and support of an incredible act such as The Chevin, which we are happy to add to A&R Worldwide's esteemed list of quality global talent nurturing and market development."
Touted as one of the best new British rock acts in quite some time, The Chevin received early plays in the U.K. from BBC Radio 2 and 6 Music and international radio support. They have performed on the Late Show with David Letterman and Conan as well as toured with The Airborne Toxic Event, The Pigeon Detectives, White Lies and The Psychedelic Furs.